by stadeia | Nov 15, 2023 | Research and Papers
Looking ahead toward the coming decade and the growth of extended reality (XR), new paradigms for user experience, new use cases and new device types will emerge. But first, the industry must move beyond the limits of putting existing 2D experiences into virtual...
by stadeia | Oct 4, 2023 | Research and Papers
The automotive industry is in the process of a technology-driven revolution that will not only advance the safety and sustainability of personal transit but will also transform how consumers interact with their vehicles and the original equipment manufacturer (OEM)...
by stadeia | Aug 28, 2023 | Research and Papers
This white paper assesses challenges for advertisers in a fragmented media landscape and how advertising is evolving to accommodate new ad-supported streaming models and privacy practices for a future that is better coordinated, transparent, engaging, and targeted. In...
by stadeia | May 4, 2023 | Research and Papers
Whether it’s the fully immersive environment of the Holodeck from Star Trek or a 3D projection from a droid in Star Wars, interactive and immersive holographic technology has been a staple of science fiction for decades. Only recently has this technology evolved into...
by stadeia | Mar 29, 2023 | Research and Papers
This white paper covers consumer interest in interactive entertainment and the next generation of video viewing. It discusses various forms of interactive entertainment and includes data about consumer demand and interest in such services. It also discusses the value...
by Anthony Stumpo | Dec 22, 2022 | Research and Papers
Vision-based solutions could improve and simplify the consumer experience in navigating and selecting content on this device. The whitepaper examines these and other potential use cases where vision-based interfaces would augment the consumer experience and enhance...